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google analytics

Using analytics in the Sales 2.0 environment

by Zack Miller on July 25, 2008

Intro Analytics are playing an increasingly greater role in running businesses both online and off. What started out as basic tools have emerged as strategic advantages in greasing the wheels of commerce. We’ve witnessed companies like Google and Ebay/PayPal introduce analytics almost as add-ons to their core businesses. Now, we’re seeing that these analytics are [...]

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