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Cake Financial, a leading Investing 2.0 site which I’ve detailed here, is at it again with launch of new functionality. Cake plugs into your brokerage account and tracks trades and performance data and then in turn, overlays performance and risk data on top (something they have spent a lot of time refining) and then shares [...]
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After releasing some interesting new functionality last month, Cake Financial is laying off 30% of its workforce. The upstart aggregates financial/brokerage data of its users and then spits out community-level information to help investors make investing decisions. While not a Sequoia VC portfolio company, perhaps Cake is heading their sounding of the alarm bells for [...]
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